website writer // Posts tagged as "website writer"
Happy Birthday, Jorge Luis Borges!
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The Google Doodle today celebrates the birthday of one of my favorite poets, and one of the most fun literary names to say. “Jorge Luis Borges” flows off the tongue so much better than “Shakespeare” or “Emily Dickinson”. Not that there’s anything wrong with their writing; far from it. One of my favorite works from ...
Michael E. Gerber: Business Wunderkind at (almost) 75!
I was introduced to Michael E. Gerber‘s work a few months ago by my good friend and colleague Sam Nelson, of Website Muscle. I read The E-Myth Revisited and was amazed—finally, here was the road map to running an effective, productive and profitable small business! Where had this been when I started Either/Or Media almost ...
Ready to Blog? Get Started With These Tips!
Have we finally convinced you that a blog for your business is an absolute necessity? Great! Let’s get started, then. Blogging for your business, however, can’t just be another online journal where you can simply allow your stream of consciousness to flow freely without any censor. In fact, blogging is much more than that– it’s ...
Death of Blogging? Not yet!
We’ve said it before and we will stand by it with conviction: Keeping a blog is a great way to strategically market your business and work. We were shocked to read a recent online Forbes article that proclaimed the death of blogging. What? Say it ain’t so! We don’t believe it, and you shouldn’t either. ...
Why Is Website Architecture So Important?
First of all, what *is* website architecture? It’s basically a visual representation of a website, like a map. It’s the ideal, and frankly the only, way to organize a website before starting development. It’s been my experience that many web designers lean too much on the client for this vital step. Take, for instance, my ...
"Why Can't I Get a Hold of My Web Designer?"
Sadly, this is something I hear all the time. As a matter of fact, Either/Or Media just gained a new client this morning because of this. Part of this problem comes from the fact that a lot of web designers are “fly by night”, creating websites on the sly from their 9-5 jobs. Soon, they ...
What's the Difference Between Tags and Keywords in a Blog?
I feel compelled, frankly, to write about this. I had a very interesting situation with a client this week—a client who shall remain nameless to protect the client-provider relationship—that was somewhat disturbing. I do feel that clients hire us for our expertise, just as I would hire a plumber or business coach based on their ...
Apostrophes: They're not that hard, people.
I guess I’m one of a few who has actually read Eats, Shoots and Leaves by the extremely talented Lynne Truss, although I seem to remember that it was a best seller. But tell me, do people honestly get that confused by apostrophes? I must admit that even I get confused once in a while ...
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